About Campaigning

What I do

The word campaign is a tad overused. The actual definition is “an organised course of action to achieve a goal” and that’s exactly what a campaign is, although what that looks like in practice can vary massively.​ There are fundraising campaigns, behaviour change campaigns, mass mobilisation campaigns, political campaigns, paid advertising campaigns, marketing campaigns, and integrated campaigns.

​

What I do at Campaign & Consult could sit under a few of those categories, but my main focus is on integrated campaigns that aim to drive mobilisation, behaviour, or political change.

​

Mobilisation - Encouraging a mass audience to take action
Behaviour - Encouraging a specific audience to change their behaviour for the better
Political - Encouraging public support for a policy ask

An integrated campaign brings multiple channels together under one consistent message, all working toward a single, clear goal.​ As a campaign consultant, I help third sector organisations find that central message and align all stakeholders around it (which can often be the toughest part!).

​

Campaigns like these need all hands on deck and that’s where I come in. My consultancy provides the expertise to help you make the bold moves your organisation might usually hesitate to take, or simply the capacity you need to get an integrated campaign off the ground.

​

Whether you need support from A to Z, or just someone to jump in at M, I’ve got you covered. Book a call today, and let’s chat about how I can help you achieve your goal.

Let’s Work Together

Get in touch so we can start working together.